Website Optimization: Speed, Search Engine & Conversion Rate Secrets

Remember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference between enterprise success and failure, and it takes a lot more know-how to achieve success.
This book is a comprehensive guide to the tips, techniques, secrets, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored, exemplified and explained.

HTML Dog: The Best-Practice Guide to XHTML & CSS

Author: Patrick Griffiths
Publisher: New Riders Press
Language: English
Number of Pages: 369
PDF: 5.47 MB
ISBN-10: 0321311396
ISBN-13: 978-0321311399

For readers who want to design Web pages that load quickly, are easy to update, accessible to all, work on all browsers and can be quickly adapted to different media, this comprehensive guide represents the best way to go about it. By focusing on the ways the two languages–XHTML and CSS–complement each other, Web design pro Patrick Griffiths provides the fastest, most efficient way of accomplishing specific Web design tasks. With Web standards best practices at its heart, it outlines how to do things the right way from the outset, resulting in highly optimized web pages, in a quicker, easier, less painful way than users could hope for!

The Ultimate HTML Reference

English | PDF | 545 Pages | 12.1 MB

Details
Publisher: SitePoint (May 19, 2008)
ISBN-10: 0980285887
ISBN-13: 978-0980285888

Sitting at the foundation of every site is HTML—the only language that’s essential to a web site’s existence. On the surface HTML may seem simple but there’s much more to it than meets the eye. With different versions, many infrequently used elements and attributes, and varying ways that browsers interpret the language, only this comprehensive and up-to-date reference, has it completely covered.

The Ultimate HTML Reference is your definitive resource for mastering HTML. The entire language is clearly and concisely covered, along with browser—compatibility details, working examples, and easy-to-read descriptions.

Writeen by Ian Lloyd, one of the world’s most renowned HTML experts, this is a comprehensive reference that you’ll come back to time and time again.

The Ultimate CSS Reference

Details
Author: Tommy Olsson & Paul O'Brien
Publisher: SitePoint (February 26, 2008)
Pages: 436
PDF: 5.17 MB
ISBN-10: 0980285852
ISBN-13: 978-0980285857

A complete and thorough and up-to-date reference guide for CSS.
Stop wasting time doing Internet searches only to find inaccurate, out-of-date, or incomplete information. The Ultimate CSS Reference includes all the ins-and-outs you need to know including compatability information for all major browsers, lists of useful hacks, known bugs in CSS, and much more - all presented in a beautiful, full color layout that will have you coming back over and over again.

Essential XML Quick Reference

This book is for anyone working with today’s mainstream XML technologies. It was specifically designed to serve as a handy but thorough quick reference that answers the most common XML-related technical questions. It goes beyond the traditional pocket reference design by providing complete coverage of each topic along with plenty of meaningful examples. Each chapter provides a brief introduction, which is followed by the detailed reference information.

Mastering phpMyAdmin 2.11 for Effective MySQL Management

PhpMyAdmin is a well known and popular open-source tool written in PHP intended to handle the administration of MySQL over the Internet. Currently it can create and drop databases, create/drop/alter tables, delete/edit/add fields, execute any SQL statement, and manage keys on fields. While most MySQL developers use routine features of phpMyAdmin every day, few are aware of the power and potential of its advanced features. This book builds a solid understanding of the core capabilities of phpMyAdmin before walking you through every facet of this legendary tool.

MySQL is the most popular open-source database, used by millions of developers and supporting numerous large dynamic websites and applications. MySQL acquired this wide popularity by virtue of its open-source nature, performance, reliability, robustness, and support for various platforms. This popularity has also been helped by the existence of phpMyAdmin, the industry-standard administration tool that makes database management easy for both the experienced developer and the novice.

Ajax in Oracle JDeveloper

Asynchronous JavaScript and XML (Ajax) is a web technique used to transfer data between a browser and server asynchronously without posting the web page to the server. "Asynchronously" implies that the processing of the web page continues while the Ajax request is sent to the server and a response is received from the server. The web page, or section(s) of the web page, is refreshed with the Ajax response without reposting the web page. Ajax has the following advantages over non-Ajax web applications.
- Reduced response time and reduced server load, as the complete web page is not reposted.
- Reduced bandwidth of web applications as only data is transferred and the HTML format is applied in the browser.
- Separation of data, format and style.

Catalyst

Written for web developers with basic Perl skills, this book guides new users through the open-source Perl-based Model-View-Controller Catalyst framework using real-world examples and systematic code snippets, covering application design, development, testing, and deployment. If you are excited by Ruby on Rails but prefer the familiarity of Perl, get this book and get started. The way that many web applications are implemented makes development painful and repetitive. Catalyst solves this problem, organizing your web application to design and implement it in a natural, maintainable, and testable way. Its philosophies are Do It Yourself and Don't Repeat Yourself. Everything is written only once; database access and configuration are centralized; you just write actions for each URL in your application and Catalyst handles the details. Catalyst is designed to be reliable; the code is well tested; there are hundreds of production applications, thousands of users, and a thriving community.

Accelerated DOM Scripting with Ajax, APIs, and Libraries (Accelerated)

If you're a web developer with previous JavaScript and DOM scripting experience, Accelerated DOM Scripting with Ajax, APIs, and Libraries is perfect for you to take your knowledge up to the next level.

This book is about JavaScript and using the document object model—the conduit to the HTML document. This book is not about learning how to program JavaScript from scratch. It starts with the assumption that you have done some JavaScript development before and understand the JavaScript syntax. This book builds on top of that knowledge to give you a deeper understanding of DOM Scripting and how to apply that to your projects. It uses this new understanding to describe what JavaScript libraries are and show you how they can be applied to your project. The book will also explain Ajax and how best to plan and apply it to your projects. It explains how to build simple animation objects for adding movement to elements on the page. There are straightforward examples that demonstrate the techniques used throughout the book.